How a small-town restaurant staged a turnaround

Jack's Gastropub & INN3, a restaurant in Kingsville, Ontario, has been able to re-energize its business by creating a newsletter, establishing a loyalty program and leveraging daily deals, among other tactics. The key lesson for small-business owners is that to look past the latest marketing fads and find strategies that work for your business and allow you to "foster a sense of community for your customers," Noah Fleming writes. "That's where the magic happens."

View Full Article in:

Globe and Mail (Toronto) (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Pharmacy Benefit Analyst/ Auditor
Confidential
Nationwide, SL_Nationwide
Vice President, HEDIS & Performance Outcomes
CareSource
Dayton, OH
Vice President, Girls and Women Strategy
United Nations Foundation
Washington, DC