Wells Fargo is in "early stages" of core-creative review

10/10/2013 | Adweek

Wells Fargo, which spends about $150 million on media each year, is in the "early stages" of a review of its core ad account, according to this report. The incumbent, DDB, has been invited to participate along with other Omnicom siblings. "The account, run out of DDB's Los Angeles office, is one of the agency's largest clients on the West Coast, alongside Clorox," writes Noreen O'Leary.

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