Google's newspaper ad program to move beyond pilot stage

12/27/2006 | Washington Post (tiered subscription model), The

Google, declaring its two-month-old pilot program to help newspapers move excess ad inventory a success, plans to expand beyond the original 100 advertisers and 66 newspapers. However, newspaper analysts and executives aren't sure how much the program will help a newspaper's bottom line, although they say it has brought in new ad clients.

View Full Article in:

Washington Post (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Account Executive, West Coast
DeviantART
Los Angeles, CA
Web Developer
Crain's New York Business
New York, NY