A smartphone may be the only device you need to run a small business. Rhonda Abrams explains how it can be done, shares cybersecurity tips and recommends handy business apps that can help with tasks such as making sales and managing invoices.
Showing appreciation for employees and setting a positive example can help bosses turn around a toxic company culture, writes Insight founder Justin Bariso. Other key steps include staying humble and offering constructive feedback.
The businesses on Inc.'s list of the fastest-growing private companies in the US offer a variety of workplace amenities to keep their employees engaged. Here is a look at some of the perks, including catered meals, dog-friendly workplaces and yoga classes.
Loans backed by the Small Business Administration may offer several advantages over conventional loans, including lower rates and flexible terms. However, these loans may also come with a hefty paperwork burden during the application process.
It's better to use micro-influencers with less than 50,000 followers than top celebrities to endorse your products on social media, writes Tom La Vecchia. Use buy buttons on social media to make purchases convenient for potential customers, La Vecchia adds.
It's important sales managers implement funnel metrics to consider how budgeting needs to be adjusted throughout the sales funnel and to ensure all channels are contributing effectively to the company's goals, writes Amy Bishop. Make sure your team's sales funnel goals are specific, measurable, attainable, relevant and timely, Bishop writes.
Sales representatives should put themselves in their customers' shoes and consider the steps required to implement new technology to sell more effectively, writes Sanjay Mirchandani. By evaluating potential risks and pain points from the customer's point of view, reps will be in a better position to remedy them.
Google Cloud Next '18 showed off improved artificial intelligence in Google tools and features such as Smart Reply. Meanwhile, Google announced an enterprise version of Google Voice for G Suite that will help companies access reports, transcribe voicemails and perform other useful functions.
The California Consumer Privacy Act of 2018 will allow consumers access to stored information used by companies while allowing them to opt out of data sharing or have companies remove their data entirely. Affected companies must be prepared to comply with consumer data access requests and keep consumers informed on how their personal data will be used.
Drive-in movie theaters have suffered over the years due to the rise of television and other challenges. But the Boulevard Drive-In theater in Kansas City, Kan., is attracting large crowds, due partly to a technological upgrade in 2012 that made it the first drive-in with 4K-resolution digital projection.
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