All Articles Marketing Marketing Strategy Today's bonus tracks: Hire

Today’s bonus tracks: Hire

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Marketing Strategy

If taking your job search onto LinkedIn and Twitter isn’t quite getting the job results you’re looking for, maybe you need your own destination page to catch an employers’ eye. Some applicants are building fully-featured Web sites devoted to convincing a single employer hire them.  These site go beyond just showing off the applicants skills– they show drive, dedication and a high level of interest in a specific employers. Be aware that building a site isn’t a free pass to that dream job, especially for more prominent tech companies. But even if one company turns you down, a well-designed site that’s been effectively marketed on Twitter and other platforms could still net you a job somewhere else or lead to freelance work. In the meantime, sign up for the daily SmartBrief on Social Media newsletter for networking tips to aid your search.