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Today’s bonus tracks: Yahoo! goes micro

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Marketing Strategy

Yahoo! finally launched its own micro-blogging service, Yahoo Meme, in English. The service’s big addition for its English debut is the ability to comment on other posts directly — as opposed to just replying on Twitter. For all its “lofty ambitions,” the service¬† “seems lacking in its features and its potential to surpass its competitors,” Leena Rao writes. For more social media developments, sign up for SmartBrief on Social Media.

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