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Today’s bonus tracks: Yahoo! goes micro

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Marketing Strategy

Yahoo! finally launched its own micro-blogging service, Yahoo Meme, in English. The service’s big addition for its English debut is the ability to comment on other posts directly — as opposed to just replying on Twitter. For all its “lofty ambitions,” the service  “seems lacking in its features and its potential to surpass its competitors,” Leena Rao writes. For more social media developments, sign up for SmartBrief on Social Media.

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