Strategic product placement can help boost grocery store sales.
Mars' new icon and logos, Frito-Lay's launch of new Doritos and Cheetos products, and Philadelphia's plan to ban cashless stores and restaurant's made this week's most-read list.
Whether you’re an operator or manufacturer, you should be concerned with how products are packaged, as packaging alone can sway consumers’ purchasing decisions.
Rising commodity costs as well as growing transportation and packaging costs are driving price increases in the grocery sector. Experts from Acosta discuss which segments are most affected and what steps retailers and manufacturers should take.
The “eatertainment” concept is growing throughout the country and companies are finding new and unique ways to appeal to today’s guests.
This week’s most-read news in SmartBrief’s Food and Beverage briefs saw some big company names spanning CPG, food retail and foodservice with CPG news taking the top three spots.
Brands can see success by creating customized marketing programs targeted at niche audiences.
CBD is a rising star in the food and beverage world, but recent crackdowns at state and local levels have made the already hazy regulation of the product even more confusing.
New CPG products and restaurant news piqued readers’ interest this week.
As shoppers look for clean-label ingredients, CPG brands are answering the call with general merchandise products that feature transparent ingredient lists.
News of PepsiCo’s restructuring and Nestle’s new Starbucks-branded products caught readers’ attention this week.
While the majority of condiment, sauce and dressing usage skews towards home (consumers are twice as likely to utilize them at home versus away from home), it’s when dining out that consumers are generally exposed to and experiment with new flavors.
PepsiCo, Nestle and Chipotle are among the latest big food companies to partner with promising startups in accelerators.
Kellogg's launch of Caticorn Cereal made with edible glitter was the most-clicked story among SmartBrief food and beverage readers this week.
Drugstores, supermarkets and mass market operators are working with renewed effort to attach themselves to the wellness halo by introducing more health-related services into their marketing mix.
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