Warner Bros. and DC Entertainment will launch a DC-branded digital platform that will be based around expanding the fan experience with TV series and comic books. The platform is to launch in 2018 with live-action series "Titans" and animated series "Young Justice: Outsiders."
ESPN on Wednesday laid off journalists and on-air personalities including Jim Bowden, Ed Werder, Trent Dilfer and Danny Kanell. Disney plans to launch an ESPN-branded subscription video service to move beyond linear viewing.
Charter Communications on Wednesday announced that it has partnered with AMC Networks to create original programming. Co-produced content will launch on Charter Spectrum next year as part of the deal, which "will further differentiate our customer experience and the value we provide in a competitive marketplace," said Charter's Tom Montemagno.
Mediacom on Tuesday announced that its DOCSIS 3.1-based gigabit service is now available to 275,000 homes in southwest Georgia. The company will continue to deploy the service throughout 2017, and the service will be available to 3 million homes and businesses across 22 states at the end of the rollout.
Altice CEO Dexter Goei at the NAB Show on Tuesday discussed integrating over-the-top services to enhance the user experience. Goei also talked about the company's upcoming initial public offering plans and said the company wants to be prepared for new opportunities.
Data from Mediakix predict that the money made by influencers on Instagram will increase from around $1 billion in 2017 to almost $2.4 billion by 2019. Ninety-two percent of influencers report that Instagram is their favorite social site, per #Hashoff.
RCA and Roku this week signed a licensing deal that will bring Roku to RCA's smart TVs in the US and Canada this summer. The HDTVs will run Roku's operating system and will bring over 5,000 streaming channels directly to viewers.
Disney and ABC Television Group will premiere the movie "Descendants 2" in July on five networks: ABC, Disney Channel, Disney XD, Freeform and Lifetime. The movie, a sequel to 2015's top-rated TV movie, will also be available for viewing on demand and on digital platforms.
Canada's Telus has launched Pik TV, a slimmed-down version of the company's Optik TV IPTV service. The core service includes 23 local channels, plus a la carte networks and premium-level add-ons, and can be viewed through mobile devices and Android-powered boxes.
Younger, more affluent marketers are assuming that viewing habits across the board mimic their own and are failing to realize that most Americans spend more time with TV and less time online than they do, a Video Advertising Bureau report states. The report found that marketers watch less than two hours of TV per day, while the majority of adults surveyed watch over four and a half hours and spend one-seventh of the estimated amount of time watching mobile video.
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