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Top 10: New CPG products, grocer initiatives, dry brining

CPG product debuts, interesting cooking methods and ALDI’s US success caught readers’ attention this week.

2 min read


Top 10: New CPG products, grocer initiatives, dry brining

(Kraft Heinz)

Product launches from General Mills, Sara Lee, Butterball and others topped this week’s most read news by SmartBrief’s food and beverage readers. Kraft Heinz is debuting a white cheddar flavor for Planters Cheez Balls, Butterball is adding Premium Snacks in three varieties and General Mills is joining Mars for a Starburst line of Yoplait yogurt.

Restaurant readers were interested in news that Popeyes’ infamous chicken sandwich drove triple-digit traffic in November. On the culinary side, a guide to dry brining saw many clicks, as did a breakdown of how gratin dauphinois can serve as an excellent substitute for mashed potatoes.

In food retail news, readers were particularly interested in how Americans are embracing German supermarket ALDI as it enhances its focus on fresh options. Ahold Delhaize’s supply chain investment and Walmart CEO Doug McMillon’s optimism about the retailer’s Produce 2.0 initiative also garnered clicks this week.

Check out all of this week’s most-clicked stories:

  1. Product debuts from General Mills, Butterball, Sara Lee, more 

  2. Dry brining is a simple method for well-seasoned meat 

  3. Americans embrace ALDI as it adds more fresh options 

  4. Popeyes’ chicken sandwich drove triple-digit traffic growth in Nov. 

  5. Gratin dauphinois is a simple, rich substitute for mashed potatoes 

  6. Nestle prepares functional waters debut 

  7. Ahold Delhaize making $480M supply chain investment 

  8. How P&G tackles the packaging component of product launches 

  9. Walmart CEO optimistic about Produce 2.0 initiative 

  10. Giant Eagle’s CEO makes tech a top priority 


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Interested in aligning your brand alongside the hot topics of the year? Check out what SmartBrief’s Food & Travel editors have identified as trending content topics for 2019 (download).


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