CPG: SmartBrief Originals
CPG companies capitalize on brand recognition with collaborations
CPG companies capitalize on brand recognition with collaborations

Food producers and chain restaurants entered several new categories in 2019 by debuting co-branded products, such as Twinkies cereal, Stuffed Cheez-Its Pizza and Starburst-flavored yogurt.

Why glass is coming back in fashion for food makers
Why glass is coming back in fashion for food makers

Some food makers are choosing glass containers to appeal to consumers' demand for sustainable packaging.

What are the top trends in snacks and sweets?
What are the top trends in snacks and sweets?

Consumers are looking for everything from purpose-driven companies to diet-friendly bites when it comes to the sweets and snacks segment.

Oat milk’s popularity expands to the ice cream case
Oat milk’s popularity expands to the ice cream case

Sales of plant-based ice cream are on the rise, fueled by new products including oat-based options.

The changing nature of the frozen food aisle
The changing nature of the frozen food aisle

Frozen food is a changing industry, and consumers and CPG companies alike are taking notice.

SmartLabel rolled out in 2015 as a way for CPG companies and manufacturers to tell the full story about their products. Where does the initiative stand today?

Good Catch, Sophie's Kitchen and a growing group of other plant-based companies are developing vegan seafood alternatives.
Good Catch, Sophie's Kitchen and a growing group of other plant-based companies are developing vegan seafood alternatives.

Good Catch, Sophie's Kitchen and a growing group of other plant-based companies are developing vegan seafood alternatives.

Small food businesses find community in shared kitchen spaces.
Small food businesses find community in shared kitchen spaces.

Food entrepreneurs hatch and grow new concepts in food incubators.

compostable packaging
compostable packaging

Whether you’re an operator or manufacturer, you should be concerned with how products are packaged, as packaging alone can sway consumers’ purchasing decisions.

How general merchandise products are striving toward clean-label
How general merchandise products are striving toward clean-label

As shoppers look for clean-label ingredients, CPG brands are answering the call with general merchandise products that feature transparent ingredient lists.