All Articles Marketing Marketing Strategy Today's bonus tracks: E-mail 2.0

Today’s bonus tracks: E-mail 2.0

1 min read

Marketing Strategy

Can you see Twitter replacing e-mail as the direct marketing medium of choice? At SmartBrief on Social Media, we’re still crazy about e-mail, but it’s not like we’ve stayed out of the Twitter-verse either. Bill McCloskey takes a closer look at the pros and cons of both systems, arguing that e-mail is still the way to go — for now at at least.

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