Industry News
Strategy: SmartBrief Originals
Every day counts with your strategy
Every day counts with your strategy

Annual planning is just one part of strategy. Leaders must understand how to deconstruct annual strategy into months while valuing each day's opportunity.

Focus on employee needs when leading change virtually
Focus on employee needs when leading change virtually

Change management is difficult enough when everyone can meet up. Here are all the considerations and pitfalls leaders need to know for creating effective change in a virtual environment.

Creative destruction: Eat or be eaten
Creative destruction: Eat or be eaten

The idea of creative destruction means that businesses are constantly being formed and constantly folding. The fate of your business isn't inevitable.

Why business investments should align with your company's mission
Why business investments should align with your company's mission

Mission-driven investment is good for companies, employees, consumers and shareholders -- and there's data to back this up.

You'll never get there
You'll never get there

For leaders and organizations, the job is rarely done. That's the point: Long-term thinking is less about doing something than being something.

Will your organization (finally) achieve inclusion and diversity?
Will your organization (finally) achieve inclusion and diversity?

What's holding back organizations from achieving diversity and inclusion? And what hard conversations are needed from leaders and businesses?

How to mix business and politics (if you must)
How to mix business and politics (if you must)

Brands and companies sometimes have to get political. But they should make sure they understand why mixing politics and business has become their strategy.

Using polarity maps to achieve organizational change
Using polarity maps to achieve organizational change

Organizational change brings resistance, and understanding polarities can help you move everyone forward with the new strategy.

9 ways to differentiate your brand
9 ways to differentiate your brand

Your brand needs to stand out. Fortunately, there are many paths to demonstrating what makes you different -- and better.

Strategically building the new normal for your organization
Strategically building the new normal for your organization

The "new normal" is many new normals that depend on your organization's industry, circumstances and structure. Leaders need to figure out what the next stage looks like for them, and not rely on broad stereotypes.

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