Media

Lead Editor: Susan Rush

About This Industry

Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.

Successful CMOs tend to have clashing personality traits

10/30/2014

  • McKee Wallwork & Co.

Chief marketing officers have a notoriously short shelf life and are often pulled in different directions, which is why it makes sense that they have contradictory personality traits, writes marketing… Read More

Commentary: Nonprofits can show the way to use Facebook

10/30/2014

  • SmartBrief/SmartBlog on Social Media

Nonprofit groups are finding success on Facebook, and content creators from all sectors can learn from their strategies, writes Drew Bernard, CEO of ActionSprout.com. Nonprofits know that it's importa… Read More