Lead Editor: Susan Rush

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How to successfully transform a brand


  • Entrepreneur online

If you're tasked with transforming a brand, the first step is understanding where the current brand is falling short, writes Jim Freeze, chief marketing officer at Aspect. As you build buy-in across t… Read More

How Americans beat the toilet capitalists


  • Pacific Standard magazine online

America's public bathrooms used to be pay-per-use, but between 1970 and 1980 the number of pay bathrooms fell from more than 50,000 to almost none. That's thanks to a protest movement sparked by four … Read More