Media

Lead Editor: Susan Rush

About This Industry

Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.

Why accountability is critical for marketing tech

10/17/2014

  • MarketingProfs

Having modern and appropriate technology is critical for any marketer, but there are steps to take before making that request, writes Laura Patterson, founder of VisionEdge Marketing. Start with align… Read More

Brands are welcome on Ello even without ads

10/17/2014

  • Bloomberg Businessweek

Ello doesn't accept ads, but it isn't a dead space for brands, Ello designer Todd Berger says. "The challenge we've created for brands is to find a way to communicate. It's an opportunity to find a ne… Read More