Lead Editor: Susan Rush

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C Spire earns award for marketing analytics leadership


  • Mississippi Business Journal

Telecommunications and technology firm C Spire was named the winner of the 2014 Marketing Analytics Leadership Award at the ANA's 2014 Masters of Marketing Annual Conference. "C Spire displayed a high… Read More

Pondering pumpkin spice



Dan Pashman writes that pumpkin spice brings together two American passions: "sugar and artificial scarcity." The flavor is available in products such as lattes and gum, but only while fall and winter… Read More