Lead Editor: Susan Rush
Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.
- Wall Street Journal (tiered subscription model), The
The wireless industry spent $1.77 billion on national TV spots in the first half of this year, and nearly half of that came from AT&T and Verizon, according to iSpot data. AT&T's $480.2 million covere Read More
- MIT Sloan Management Review online
The Latin phrase solvitur ambulando -- "it is solved by walking" -- is key to social media strategy, Gerald Kane writes. "Only by doing and experimenting will leaders fully recognize the transformatio Read More
Loading poll data...