Lead Editor: Susan Rush
Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.
- Advertising Age (free access for SmartBrief readers)
Anheuser-Busch InBev is tripling its ad spend for Shock Top wheat beer this year, and next week will roll out the brand's first national TV campaign, including spots during the NCAA's March Madness to Read More
- SmartBrief/SmartBlog on Social Media
Brands need to focus on quality over quantity to create social content that stands out online, panelists said at the South by Southwest conference. That means finding a distinctive, authentic voice, a Read More
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