Lead Editor: Susan Rush

About This Industry

Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.

How to make sure your content achieves its full potential


  • Spark Media Solutions

There's no sure method for getting a video or other piece of content to go "viral," but there are ways to make sure content achieves its maximum possible effect, writes David Spark of Spark Media Solu… Read More

Expect to see more tweets from people you don't follow


  • Wall Street Journal (tiered subscription model), The
  • Quartz

Twitter users could be seeing more tweets from people they don't follow in coming weeks because the social network's updated documentation says it might sometimes add "content that's popular or releva… Read More