Media

Lead Editor: Susan Rush

About This Industry

Few industries are changing as fast as the world of media -- so don't get left behind. SmartBrief keeps you in-the-know with daily updates on marketing, mobile, social media, digital content, Web development and more.

Was Apple's U2 giveaway smart or too intrusive?

9/15/2014

  • USA Today
  • New York Times (tiered subscription model), The

Apple closed its recent product-announcement event by releasing U2's new "Songs of Innocence" album for free through iTunes. Apple promised a $100 million advertising campaign as part of the album-rel… Read More

Study: Hispanic investors more active on social networks

9/15/2014

  • Latin Post

Hispanic investors use Facebook and other social platforms at a markedly higher rate than non-Hispanic investors, according to Spectrem research. "This is one group that tends to be a bigger user to g… Read More