Small Business

SmartBrief on Entrepreneurs

News for entrepreneurs to turn good ideas into great businesses

SmartBrief on Entrepreneurs

4 reasons viral videos work well for startups

7/24/2014

  • Wall Street Journal (tiered subscription model), The

Viral videos can be easier at small companies because they can afford to try new things, and they may get a boost from people who want to see the underdog succeed, writes Beau Lewis, vice president of… Read More

SmartBrief on Main Street

News and advice for small-business owners

SmartBrief on Main Street

How to determine the right marketing strategy for your business

7/24/2014

  • Entrepreneur online

If you don't take the right approach, it's possible to invest a lot of money into marketing without achieving anything, write Doug and Polly White, owners of Whitestone Partners. For best results, beg… Read More

NAWBO® SmartBrief

Information and advice for women business owners

NAWBO® SmartBrief

Published in partnership with: National Association of Women Business Owners

New accessories line captures culture of Calif.'s wine country

7/23/2014

  • Napa Valley Register (Calif.)

Poppies and olives inspired a new accessory brand.

Two entrepreneurs are trying to capture the atmosphere of California's wine country with a new line of accessories. Their line, called Olive and Poppy, features a number of necklaces based on the Napa… Read More

SmartBrief on Small Business

Small-business news

SmartBrief on Small Business

Building a socially conscious bottled-water business

7/25/2014

  • Fox Business Small Business Center

People Water, which sells water in bottles made from recycled plastic, helps to supply clean water to people in need worldwide. The co-founders lacked experience in the beverage industry, which means … Read More

Location SmartBrief: Business Game Changer

News on location business intelligence and data

Location SmartBrief: Business Game Changer

Published in partnership with: LBx Journal

Location data make other advertising relevant, experts say

6/18/2014

  • BBC

Location-based data through smartphones is increasing the relevance of other outdoor forms of advertising, such as billboards, writes Matthew Wall. The ability to see what mobile users are searching a… Read More

IFA SmartBrief

The latest franchising news and trends

IFA SmartBrief

Published in partnership with: International Franchise Association

Lotito: EEOC, DOL reach new level of aggression

7/23/2014

  • CorporateSecretary.com

Efforts within the Equal Employment Opportunity Commission and the Department of Labor to establish joint employment liability for corporations and franchisees and new overtime rules have employers on… Read More