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11/16/2018

Data from a Harris Poll shows that almost 6 in 10 consumers plan to avoid the Black Friday shopping rush this year. On tap to take its place is Cyber Monday, with nearly three-quarters of poll respondents expressing a favorable impression.

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Forbes
11/16/2018

At 13, Reddit is maturing and making a big bid for advertisers. The campaign includes design changes, the opening of new offices and an agency-focused roadshow.

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Reddit
11/16/2018

Registration for One UI's beta for Android is now open. Samsung has responded to complaints that its approach to previous interfaces was heavy-handed, and One UI is said to be greatly simplified.

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ZDNet
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Samsung
11/16/2018

Encouraging employees to advocate for your brand on social media can build client trust, strengthen community relationships and attract top talent, Grant McLaughlin writes. Give employees training so they can post with confidence, help them build their personal brands and celebrate successes, he advises.

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Strategies & Tactics
11/16/2018

More celebrities are jumping on the TikTok bandwagon, entering a US user base that now tops 6 million. It's just the latest evidence of the video app's market traction, including a steady ascent in Apple App Store download rankings.

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The Verge
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Apple
11/16/2018

Facebook chief Mark Zuckerberg said the social network has worked quickly to combat Russian interference and now favors regulation to weed out "harmful content." Plans are afoot for user choice about "borderline content" appearing in news feeds and for an independent panel to hear user arguments that content was incorrectly banned.

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Reuters
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Mark Zuckerberg, Facebook, FB
11/16/2018

Tinder users can now be clued in if they're near an area with a spike of activity on the dating app. Users of the new Swipe Surge feature will also have their profiles appear first in a searcher's lineup.

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The Verge
11/16/2018

Kellogg's debut of a gut-healthy cereal brand called Hi! Happy Inside proved popular with SmartBrief's food and beverage readers this week, as did Campbell Soup's plan to sell select brands. Procter & Gamble's leadership reorganization plan ranked first on the week's top 10 list.

11/16/2018

Office Depot is offering an augmented reality feature that consumers can use to animate themselves with elflike effects using Facebook's holiday-themed AR ads. Facebook's North America sales group lead, Eva Press, reports Office Depot is one of the first partners to try this type of campaign.

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Marketing Land
11/16/2018

The New York Times published information regarding Facebook's public and private actions surrounding Russian disinformation, and the reporting has caused many to demand more regulation from the social media leader. The report detailed how Facebook responded to concerns about Russian disinformation by downplaying the issue and how the entire incident has driven lawmakers to draft federal privacy regulations to create better political transparency online.